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I am selling ice cream for my advertisement. The name of my company is "I Scream for Ice Cream!". I support this item because ice cream is usually eaten through good times with friends or family and can bring happiness to anyone. I like ice cream because of the many variety of flavors there are. I am going to convince my audience by making the ice cream in my photos intriguing with vibrant and colorful flavors and have the texture or the ice cream melting be visible. The lighting will be bright to capture the colors and vibrancy of the flavors and create a happy vibe towards the image. I am going to focus on the ice cream in the bowl and on the cones and have the background mainly blurry. I plan to use different toppings such as sprinkles, chocolate syrup, or whipped cream to make the image more playful and keep the viewers eyes on the image. I want to have different backgrounds to keep my images different from one another. Even though ice cream isn't the healthiest and you don't need it to survive, I want to show through my campaign and my images that it can be a fun and playful food with many flavors and toppings that can always make someone happy in any situation.

I chose this photo for my inspiration because the colorful flavors of the ice cream stand out because the background it blurry and it has a good composition. I can visibly see the texture of the ice cream and can see it starting to melt which I want to capture in one of my photos.